29.03.2021 / 12:59
Over the last decades, innovation and creativity have become critical skills for achieving success. The need for creative problem solving has arisen as more and more management problems require creative insights in order to find suitable solutions. And let’s not forget that creativity goes hand in hand with innovation. And there is no innovation without creativity. While creativity is the ability to produce new and unique ideas, innovation is the implementation of that creativity.
Tips on Driving Creativity and Innovation
- Innovation is based on knowledge. Therefore, you need to continually expand your knowledge base.
- Test your idea. Once you are ready to start marketing your product, ask your customers if they like it and if they are really interested in it.
- Have a vision for change and fight the fear of change.
- Create an environment of innovation. Beautiful outdoor areas and interesting, attractive indoor spaces can help spark ideas and creativity to help drive the company’s innovation initiatives.
- Enable organizational agility.
- Dare to risk.
- Be sustainable - It is now an absolute necessity.
- Give your employees the freedom they need. Give them the time and freedom they need to develop new ideas.
For attracting Azerbaijani youth, the Center for Economic Reforms Analysis and Communication, initiated by the British Council in partnership with the University of Newcastle, invites you to register for the Big IDEA competition. The competition consists of 4 categories:
- Climate change
- Digital Technology
- Social Impact
- Creativity
It is important to register at the link creativespark-bigidea.uk/ to participate in the contest.
Extra information on Creativity and innovation https://www.youtube.com/watch?v=jaI83Pnv4h4









